Were you naughty or nice this year? I’ll wait a minute while you go look under your tree. Is this the year that Santa brought you a Blu-ray player? No? Maybe you weren’t nice enough. A lot of other people will get Blu-ray players (and hopefully piles of discs) this holiday season. That’s more evidence that slowly but surely, Blu-ray is taking off. The format had a rocky start before it finally established itself, mainly by killing off its competition, HD DVD. But what’s next? The future of Blu-ray is about to change.

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How Blu-ray stole Christmas (and why that should worry you)

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